Best Golf Club Brands of 2023
Golf clubs are a pretty straightforward thing on the outside, but not all clubs are created equal. Manufacturers have their own technologies, their own processes, and their own innovations. Each golf club brand has something special that sets it apart, but ultimately, it comes down to personal preference as to which one works for you.
If you’re shopping for golf clubs, here are the best golf club brands of 2023. Start with these, and you’ll know that the clubs you choose are top quality and designed to help you play the game better than you ever have.
Ping is a well-respected golfing brand that’s been around since the late 1950s. They’re suitable for golfers of all skill levels and manufacture a wide variety of clubs.
The brand is particularly known for their putters—the name “Ping” came from the metallic noise the CEO heard when first testing his own golf clubs!
In fact, Ping was at the forefront of many technologies in the golfing world: they were the first to use investment casting for club-making, as well as being the first ever to offer factory fitting.
Today, they’re every bit as popular as they were 50 years ago, and have sponsored players like Bubba Watson, Viktor Hovland, and Lee Westwood.
Cleveland golf clubs are all about the short game. Their wedges and putters are particularly well-known in the industry, although they do manufacture drivers, woods, irons, and hybrids as well.
The company doesn’t believe in a one-size-fits-all approach. They offer multiple different models in a number of club series, so they carry something for every kind of golfer. Golfers Brooks Koepka and Hideki Matsuyama are proud Cleveland users.
Callaway is a renowned golfing brand that carries golf clubs, golf balls, golf bags, apparel, and multiple other pieces of golfing equipment. They also carry a comprehensive women’s range, designed specifically for the female swing.
The company also offers custom golf clubs, and personalized golf balls, golf bags, and travel bags. In case you’ve seen the “Odyssey” brand around, they’re a brand of unique putters that fall under the Callaway name.
Golfers who favor Callaway equipment include Jon Rahm, Xander Schauffele, Atthaya Thitikul, Martin Borgmeier, and a bunch more across various tours and groups. Many of the World Long Drive golfers play with Callaway golf clubs, which speaks to the quality of their drivers.
Cobra came onto the scene with a bang in 1975, introducing the Baffler, the first-ever utility wood. From there, they went on to become the first company to offer graphite-shafted woods and irons, as well as being behind the biggest graphite shaft innovation in the industry— the autoclave system.
Something that sets Cobra apart from other golf club brands is their partnership with Arccos Caddie, the manufacturer of the most powerful golf club sensors on the market. For every purchase of a Cobra club, you’ll be eligible for a free set of Arccos Caddie sensors and a trail of their app.
If you’re in the market for a new set of top-quality golf clubs, these are worthwhile for the excellent value you get out of the clubs and the sensors.
Titleist goes all the way back to 1932, so they’re coming up on their centenary. They’re known for their precision-made clubs and their focus on performance, but golf clubs aren’t all they focus on.
Interestingly, Titleist comes out far above any other brand in popularity, judging by the US Open stats: 68% of golf balls, 31% of drivers, and 40% of hybrid clubs carry this brand name.
They sponsor a good few big names in the game, including Jessica Korda, Jordan Speith, Cam Smith, and Danielle Kang.
Mizuno is a Japanese brand that makes all things golf-related. Their tagline states “Nothing feels like a Mizuno”, and they create their clubs with the utmost care to provide an unparalleled feel.
Amateurs and professionals alike can feel at home with Mizuno clubs in their hands. In fact, Mizuno is behind one of the greatest swing analysis tools in the golfing world, the Shaft Optimizer 3D and Swing DNA app.
Not only does this help more and more golfers find the right shaft for their swing, but it provides Mizuno with more data to help them create precision equipment that serves the user well.
Another leading name in the golfing world, TaylorMade is the brand behind golfing legend Tiger Woods, and numerous other high-profile pros, including Nelly Korda, Rickie Fowler, Collin Morikawa, Rory McIlroy, and Brooke Henderson.
They’re known for their innovative golf club designs, and they offer something for everyone—as they say on their site, “Pros (and almost pros)”, “Out there eerie weekend”, and “New to golf”.
They’re a serious brand for serious golfers, so if you’re looking for clubs that are as professional as they come, you can’t go wrong with TaylorMade.
Srixon supplies some top players, but they’re less prominent than other golf club brands. However, they offer great quality equipment, and one of the things we really like about them is that they’re one of the few to have a “Golf Ball Fitting” section on their website.
Their clubs are worth a look at, especially if you’re unsure of going for a brand like TaylorMade or Titleist upfront. Check Srixon out—they’re got some excellent stuff.
Many of the best golf club brands of 2023 have been providing golfers with excellent equipment for decades. These companies have been honing their skills, fine-tuning their technology, and studying their golfers’ every move to be able to bring smarter, sleeker, more powerful golf clubs to the game.
Most of them offer more than just golf clubs. But when it comes to your game, you can still play a good round if you’ve got a poor-quality ball, a glove that’s chafing, or a bag that’s falling apart. You can’t play a great round if your clubs are working against you.
If you’re in the market for new golf clubs this year, these are the golf club brands to consider. You won’t regret it.
About the Author
Jordan Fuller is a retired golfer and businessman. When he’s not on the course working on his own game or mentoring young golfers, he writes in-depth articles for his website, Golf Influence.